Ever come across a great article and thought, “Man, this would look awesome on my site”? Whether it’s for a blog, a press page, or even a client case study, learning how to embed a news article for websites is a skill that makes your content way more engaging. Instead of just dropping a boring hyperlink, embedding lets you show the article directly on your page or as a neat preview that keeps readers interested. Let’s break down how you can do it.

Why Embedding Matters

Embedding isn’t just about making your website look better. It’s about keeping people engaged on your page. A clean preview of a news article (with the headline, image, and snippet) is much more clickable than a plain line of text. Plus, it builds credibility because you’re pointing readers to authoritative sources while showing you stay on top of trends in your industry. For businesses doing digital marketing in Hamilton or anywhere else, this is a quick win for SEO, brand trust, and overall user experience.

How to Embed a News Article for Websites

HeyTony graphic showing how to embed YouTube on your website

When it comes to actually embedding, you’ve got a few different options. Some are plug-and-play simple, while others require a little code magic. Let’s go over the most common ones.

Use an Embed Code

Many news sites offer a ready-made embed code, similar to what you’d get when embedding a YouTube video. Look for a “Share” or “Embed” button on the article page. Copy that chunk of HTML code and paste it into your site’s editor where you want it to show up. Done. Easy. No stress.

Try a Code Embedder

If your platform doesn’t support raw HTML easily, you can use a code embedder plugin or widget. Platforms like WordPress, Wix, and Squarespace usually have this feature built in. Just paste the code into the box, and it’ll handle the formatting for you.

Embed the Link for Auto-Preview

Photo of a computer screen with WordPress plugins

Some platforms make things even simpler. If you just embed the link, it’ll automatically generate a preview with the headline, image, and description. This works great in WordPress and even in some email builders. Just paste the URL into your editor and see the magic happen.

Use an iFrame

If the site doesn’t give you an embed option, you can create your own using an <iframe>. This is like opening a mini-window to the original site right on your page. Just keep in mind, not every site allows it due to privacy and copyright settings.

Embed X Posts (Tweets)

Sometimes news stories gain traction on social media first. Being able to embed X content straight from X (Twitter) adds context and credibility. Plus, it looks professional and interactive.

Embed a Link

Don’t underestimate the power of simply embedding a link. Even without fancy previews, placing links naturally inside your content helps with SEO, provides sources, and makes your page more valuable to readers.

Mix and Match

HeyTony graphic with a embed YouTube player

The best sites don’t just rely on one type of embed. You can mix article embeds, social media posts, and videos to create a content experience that feels alive. That’s where embedding really shines: it makes your website more dynamic and engaging.

Conclusion: Make Your Site More Interactive

Learning how to embed a news article on your website isn’t just a technical trick; it’s a way to boost your site’s credibility, improve user engagement, and keep your content fresh. Whether you use an embed code, a code embedder, or simply embed the link, the goal is the same: make your site more valuable to readers. 

And don’t forget: embedding isn’t just for articles. Play around with social media posts, videos, and other content types to make your site the kind of place people actually want to stick around on.

If you’re ready to elevate your website performance, contact us for expert digital marketing services.

Originally published . Last updated .

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