10 Good Business Podcasts Every Marketer Should Hear

Great marketers don’t guess—they adapt, pivot, and grow based on data, insight, and sharp strategy. And some of the best insight out there isn’t locked behind a paywall or tucked into a $2,000 course—it’s streaming, free, in your earbuds.

If you’re trying to stay sharp and ahead of trends, good business podcasts are your secret weapon. They’re a direct line into the minds of top marketers, founders, strategists, and behavioral economists. They’re fast, flexible learning—tailored to your pace, your goals, your workflow.

At the end of the day, your success as a marketer hinges on how well you execute, not how much you read. These podcasts will give you clear, tested ideas to implement now.

At HeyTony, digital marketing specialists based in Hamilton, we focus on efficient, targeted strategies that help businesses scale smarter. Keep reading—and if you’re ready to turn insight into action, reach out to see how we can help.

Why Listening to Good Business Podcasts Can Transform Your Marketing Strategy

The best marketers learn fast—and act faster. Good business podcasts are one of the most efficient tools for continuous learning, especially when you’re juggling client work, campaign launches, or internal KPIs.

Unlike blog posts or video tutorials, podcasts meet you where you are. They deliver expert insights during your commute, your lunch break, or your gym session. But their real power is perspective: podcasts expose you to marketing angles, tools, and strategies outside your comfort zone.

And in marketing, comfort is costly. You can’t afford to rely on outdated tactics or assumptions when algorithms, consumer behaviour, and platforms evolve weekly.

Top performers don’t wait for inspiration—they build systems for learning. And podcasts are a cornerstone of that system.

What Makes a Business Podcast Worth Your Time?

The top shows stand out because they’re well-researched, strategically relevant, and immediately actionable.

Look for podcasts with hosts who’ve actually done the work—seasoned marketers, founders, or agency leaders. Skip the fluff. Prioritize shows that focus on case studies, interviews with practitioners, and episodes that break down what’s working now.

Consistent publishing is another green flag. A host that delivers weekly or even daily content likely has a solid content engine behind the mic.

Most importantly, you want episodes that end with takeaways—not just inspiration.

10 Good Business Podcasts Every Marketer Should Hear in 2025

Marketing School by Neil Patel and Eric Siu

If you want fast, tactical insights from industry leaders, this podcast is a must. In under 10 minutes a day, Marketing School delivers lessons on SEO, paid media, content, funnels, and growth strategy. Neil and Eric don’t waste time—they get straight to the takeaway.

It’s perfect for daily learning and real-time adjustments to your campaigns. This is a top business podcast for staying sharp without spending hours digging through marketing blogs.

Online Marketing Made Easy by Amy Porterfield

Amy Porterfield is known for breaking down complex marketing strategies into simple, digestible steps. The Online Marketing Made Easy podcast is especially valuable if you’re building email lists, online courses, or high-converting funnels.

Amy blends mindset coaching with proven techniques—ideal for marketers and solopreneurs alike. This is a great business podcast if you’re managing your own brand and need a roadmap you can trust.

The Digital Marketing Podcast by Target Internet

Produced by Target Internet, this UK-based podcast covers global digital marketing trends, tools, and expert interviews. It’s highly relevant for professionals managing campaigns across markets.

From GA4 updates to TikTok marketing, this show covers it all—and its editorial approach makes it stand out among other popular business podcasts.

Social Media Marketing Podcast by Social Media Examiner

If you manage any form of social media strategy, the Social Media Marketing Podcast belongs in your weekly rotation. Host Michael Stelzner covers the latest on Instagram, LinkedIn, Facebook, and emerging platforms with clarity and focus.

Expect tactical insights, new tools, algorithm updates, and expert interviews. It’s a top contender among best podcasts for businesses with a digital-first model.

The GaryVee Audio Experience by Gary Vaynerchuk

GaryVee’s audio feed includes interviews, keynotes, and Q&A sessions loaded with insights on brand building, content distribution, and scaling through storytelling.

It’s raw, often unfiltered, and always high-energy. It’s great to listen to if you need a motivational jolt alongside strong marketing opinions rooted in action and consistency.

Perpetual Traffic by Tier 11

If you run Facebook, Instagram, or Google Ads, this is your bible. Hosted by Ralph Burns and Kasim Aslam, Perpetual Traffic delivers advanced strategies for optimizing paid campaigns and funnels.

The hosts aren’t theorists—they run agencies and test everything they talk about. This show is especially helpful if you’re looking to scale ad spend without losing ROI, and it’s a favourite among listeners seeking small business podcasts with serious impact.

Everyone Hates Marketers by Louis Grenier

This podcast punches hard against shady, manipulative marketing tactics. Louis Grenier interviews real marketers doing honest, customer-first work—and the result is refreshing.

If you’re tired of overpromising clickbait and looking for practical, ethical growth tactics, Everyone Hates Marketers is one of the top business podcasts for long-term brand builders.

Smart Passive Income by Pat Flynn

Pat Flynn has built a reputation as one of the most transparent voices in online business. His Smart Passive Income podcast blends entrepreneurship, marketing, affiliate income, and automation into clear, engaging episodes.

Great for marketers looking to grow income streams, optimize digital assets, or fine-tune a lean launch. Flynn’s insights are especially useful if you’re balancing multiple roles—or running your own business and marketing it too.

WorkLife with Adam Grant

Organizational psychologist Adam Grant explores the intersection of work, leadership, and human behaviour. What’s that got to do with marketing? Everything.

The WorkLife podcast dives into creativity, collaboration, and the psychology behind team performance and consumer behaviour—core to building impactful campaigns. A good business podcast if you’re in a leadership role or managing a team.

My First Million by Sam Parr and Shaan Puri

Think of this show as Shark Tank meets marketing brainstorming. The hosts break down business ideas, revenue models, and viral trends with clarity and humour.

If you like market deep dives, AI discussions, and finding new ways to reach audiences, you’ll love this one. My First Million is a fun, sharp addition to your feed that often delivers gold—especially for growth-focused marketers.

How to Choose the Best Business Podcast for Your Marketing Goals

There’s no shortage of recommendations. But not every show fits your skill level or marketing needs. Here’s how to choose the best business podcasts that align with your growth.

Consider Your Experience Level

Beginner marketers might benefit most from foundational podcasts like Smart Passive Income or Online Marketing Made Easy. Mid- to senior-level pros may want strategy-packed episodes from Perpetual Traffic or WorkLife.

The key? Don’t overconsume. Go deep on the shows that match your current stage—and stretch you just a bit further.

Focus on Actionable Advice vs. Inspiration

Inspiration’s fine. But your queue should prioritize value-dense podcasts. If you can’t walk away with at least one tactic or testable insight from each episode, it’s not worth your time.

Choose hosts who bring receipts—case studies, client results, campaign breakdowns. The same philosophy drives everything we do at HeyTony: real strategies, real outcomes, no fluff.

Match Podcast Topics to Your Business Needs

If your agency runs paid ads, tune into Perpetual Traffic. If you’re launching a brand, try The GaryVee Audio Experience or Everyone Hates Marketers. Managing internal teams? Add WorkLife to your rotation.

And if you need support implementing what you hear, connect with marketing specialists like HeyTony who can help you go from idea to execution.

Pro Tips for Getting the Most Value Out of Good Business Podcasts

Listening passively won’t help you grow. Here’s how to make your podcast routine a real asset in your marketing toolbox.

Listen with Intent: Set Learning Goals for Each Episode

Don’t just hit play—set a purpose. What do you want to take from this episode? A new ad strategy? A landing page framework?

Jot down one or two outcomes before listening. It keeps your brain focused and helps insights stick.

Create a Marketing Podcast Listening Schedule

Building a real habit around learning matters. Even 20 minutes a day can compound into powerful strategic growth over time. Stay consistent, and you’ll gain more than just ideas—you’ll start spotting patterns, trends, and marketing shifts before they go mainstream.

To make it even easier, we created a Marketing Podcast Listening Calendar to help you structure your week without the guesswork.

Apply New Strategies from Podcasts into Real Campaigns

Turn insights into execution. Pick one tactic from an episode each week to apply to a live campaign, landing page, or email.

Need help implementing it at scale? That’s where your marketing partner comes in. Strategy without execution is just noise.

Ready to Grow? Learn More About Strategic Marketing and Business Growth

Strong marketing doesn’t come from information alone—it comes from implementation. If you’re ready to move beyond listening and into action, connect with HeyTony for targeted marketing strategies designed to fuel growth. Or, explore more marketing trends, insights, and strategies on our blog.